Tuesday, 12 May 2015

Bone Broths 2 / Herb Packaging

OUGD603 / EXTENDED PRACTICE
BONE BROTHS / PART 2
BOUQUET GARNI PACKAGING.

For the bouquet garnet packaging I decided to look at the same format that i had experimented with for the stock cube packaging. I like the ideas of have a vertical box because again it adds contrast to the range and distinguishes each product, however the aesthetic keeps the brand consistent. 


Because the last one I tried didn't stand up right. I made sure that this one was more square so the base was wider.

This is the type of bouquet garni pouch I was thinking that could be a part of this product and these could stack on top of each other inside the packaging.

I realised that I couldn't use the dark blue for this particular product because its not a flavour. Because these are herb infusers and not a flavour of meat.

Because of this I thought that using a green colour would be better for this particular product to reflect the earth, leafy nature of the product.



 I made sure that all of the accents were also a part of the layout to make the overall aesthetic consistent just like the rest of the items in the range. I made sure that the illustration were laid out in different compositions from the other items I have made previously.


 I was really happy with this product and I felt that it suited the range and the brand.



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